Porsche loses 'premium' tag in China, thanks to 'smarter' tech at budget price

Feb 18, 2025 - 06:00
Porsche loses 'premium' tag in China, thanks to 'smarter' tech at budget price

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German automakers are losing their dominance in China’s high-performance car market to Chinese rivals like Xiaomi, whose electric, AI-equipped models offer powerful performance at lower prices. Porsche, significantly affected, saw its 2024 China sales drop by 28%, leading to global delivery declines and job cuts.

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