Alibaba combines e-commerce arms to tackle growing competition

Alibaba Group is merging its Chinese and international e-commerce platforms into a single unit led by Jiang Fan. This strategic move aims to strengthen Alibaba's competitive edge in the evolving e-commerce landscape by leveraging global supply chains and enhancing consumer services. The consolidation comes as Alibaba faces increased competition from rivals like Pinduoduo and Temu.

Alibaba combines e-commerce arms to tackle growing competition

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Alibaba Group is merging its Chinese and international e-commerce platforms into a single unit led by Jiang Fan. This strategic move aims to strengthen Alibaba's competitive edge in the evolving e-commerce landscape by leveraging global supply chains and enhancing consumer services. The consolidation comes as Alibaba faces increased competition from rivals like Pinduoduo and Temu.