Indians ditch gold for gemstones as sales jump 40%; stones cost Rs 5 lakh

Nov 15, 2026 - 00:30
Indians ditch gold for gemstones as sales jump 40%; stones cost Rs 5 lakh

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The growing preference for premium coloured gemstones as against gold is also translating into higher prices. Paraiba tourmalines, among the rarest gemstones, sell for around Rs 5 lakh per carat in India. Demand for these stones is particularly strong among high-net-worth buyers in Mumbai, followed by customers in Delhi and South India.

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