More pain in store as FMCG prices inch up

FMCG companies in India are raising prices due to increased commodity costs, putting pressure on middle-class budgets already strained by festive spending. While this boosts company profits, it slows volume growth as urban consumers cut back and rural spending doesn't fully compensate. Companies anticipate further price hikes as they monitor inflation and consumer demand.

More pain in store as FMCG prices inch up

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FMCG companies in India are raising prices due to increased commodity costs, putting pressure on middle-class budgets already strained by festive spending. While this boosts company profits, it slows volume growth as urban consumers cut back and rural spending doesn't fully compensate. Companies anticipate further price hikes as they monitor inflation and consumer demand.